Thursday, December 11, 2008

Something Good Out of Something Bad

After two months of waiting, around 1,500 employees of Yahoo! were laid off yesterday. Getting laid off stinks. I've been there, I know how it feels. But, for some, the layoffs were also a chance for a new opportunity.

Tokbox, a company who works on the same floor as my company, came up with a brilliant idea. They parked a taco truck covered in TokBox banners across the street from Yahoo!'s headquarters and used the opportunity to recruit layed off Yahoo! employees to join their company. Not only was this a brilliant recruiting tool, but ToxBox was also able to use their stunt to get time on every local news station and most blogging sites (i.e., Vallywag, etc.) covering the layoffs.

My hat is off to Toxbox. A brilliant idea at the perfect time.

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