Fighting Cancer 140 Characters at a Time

The guys at Livestrong continue to set the bar with their use of Twitter. Both Doug Ulman (CEO of Livestrong) and Lance Armstrong are using the social media tool to further their efforts to fight cancer. Most non-profits get a bad rap for being behind the curve.... but not these guys.

Through their tweets, both Doug and Lance provide their insights on cancer research, survivorship, government policy, stories of hope and sacrifice, links to cancer-related articles and much, much more. Their tweets are more than just informative and entertaining; they provide their followers a look into the life of two men who are helping lead the global fight to eliminate cancer.

And, who wouldn't love to get an inside look into Lance previewing the Col du Columbiere.

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